Pixel, Phone by Google

Ankit Meena October 5, 2016
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google-pixel

Following an absolute deluge of pre-event leaks and revelations, Google’s new Pixel and Pixel XL smartphones are now finally official. Differentiated primarily by the size and resolution of their screens — 5-inch 1080p display on the Pixel and 5.5-inch Quad HD panel on the XL — these two devices are built by HTC, but Google takes full credit for their design and makes this explicit with its “phone by Google” branding. Both Pixel models are powered by the latest Snapdragon 821 processor and run a specialized version of Google’s Android software, which includes support for the Daydream virtual reality platform that was announced at Google I/O in the summer.

Meet Pixel,Phone by Google.

It has the highest rated smartphone camera. Ever. A battery that lasts all day. Unlimited storage for all your photos and videos. And it’s the first phone with the Google Assistant built in.

Google Pixel

Meet your Google Assistant

Pixel is the first phone with the Google Assistant built in. With your Assistant, you can have a natural conversation with Google to find answers or get things done on the go. Say “Ok Google” or touch and hold the Home button and your Assistant is ready to help. Ask it for a brief update on your day or to play a video on YouTube. Look up traffic on the way home from work or when the nearest pharmacy closes. You can even say “show me my camping photos with Andrew” and it’ll instantly display the photos you’re looking for. Your Assistant can also offer help with what’s on-screen in any app. So if your friend texts you to meet up at a new restaurant, you can just say “navigate there”.

Google Assistant

The best smartphone camera. Ever.

The Pixel camera is not only the best smartphone camera we’ve ever made, it’s the highest rated smartphone camera anyone has ever made. Our DxOMark Mobile score of 89 is a great example of what’s possible when great hardware meets great software. Pixel puts cutting-edge computational photography in an ultra-fast and easy-to-use camera.

Pixel camera

Pixel has a 12.3MP camera, featuring an f/2.0 aperture and big 1.55 micron pixels to capture lots and lots of light. Our team of photography gurus and image processing experts have spent the last year designing and tirelessly optimizing our entire camera stack.

Pixel’s camera lets you take stunning photos in low light, bright light or any light. Catch action shots as they happen with Smartburst, which takes a rapid-fire sequence of shots and automatically selects the best one. Use Lens Blur to achieve shallow depth of field and bokeh effects, making your subject pop. You can capture dramatic landscapes or make faces glow with new exposure controls.

And as a special bonus for Pixel owners, we’re including free unlimited storage for original quality photos and videos at full resolution in Google Photos.

Google Photos

Your closest friends, closer.

With Google Duo you can video call with friends and family on Android & iOS.

More to love

Pixel ships with the newest Android operating system, Android 7.1 Nougat. Phones will get software and security updates as soon as they’re available, directly from Google. We’ve also made the update process easier. When a new update is available, it can download and install in the background — no more waiting around for your phone to update.


The Pixel also comes with Google Duo and Allo pre-installed so you can video call and text with all your friends, whether they’re on Android or iOS.

An experience made by Google.

The Pixel combines hardware and software made by Google, including all your favorite Google apps, to bring you a fast, seamless, and easy-to-use experience.

A seamless glass-aluminum body.

With smooth surfaces and easy-to-grip curved edges.

Unlock fast with Pixel Imprint.

Unlock your phone quickly, and swipe down on the fingerprint sensor for quick access to all your notifications.

Phone Design

Make it yours

Starting at INR 57,000 ($649 in USA, UK, Canada, Australia), Pixel will be available for pre-order in India from October 13th 2016. Pixel will be available in India in two sizes – 5” or 5.5” and two colors – Quite Black and Very Silver with memory configurations of 32GB and 128GB sizes.


Pixel users will have access to a toll free phone support number along with 54 walk in service centres across 30+ cities in India.
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Ankit Meena

Ankit Rajilwar is the founder and editor of The Insight Corporation. Learn more about him here and connect with him on Facebook.

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